Anothermind

Our Process

You’re a details person.
And so are we.

What We Do

Brand Identity
Naming
Responsive Websites
Print Design
Stationery
Wayfinding & Signage

Environmental Design

Packaging Design
Packaging Strategies

Art Direction
Copywriting
Publication Design


Our Process

Project Research

We look at where you're at and where you'd like to go. We dig in to your values, your unique offerings and how we can engage your ideal customer in a compelling and effective way. We research your competition to see where you sit visually in the market and how we can help your brand stand out in your industry.

Concept Development

We believe in working collaboratively with our clients during the early stages of the process in determining a design strategy for the brand. This means sharing moodboard references, sources of inspiration, and insights that we believe will elevate your brand or product. Once we determine our design direction, our team will produce two finished concepts.

Design Development

During Design Development, we will take our chosen design concept and bring your brand to life. This is the nitty gritty of drawing each element, typesetting every word, and carefully crafting our deliverables.

Project Completion

Whether it's rolling out an end-to-end campaign, launching a new website or printing 10,000 sheets of new packaging for your product; we're with you 'til the end. Our studio will oversee the design and print process and liase with our creative collaborators and suppliers to ensure your project is delivered seamlessly.

Ongoing Support

As your brand grows and evolves, our studio is available to build out any new collateral - whether it be a responsive website, a packaging suite, or art direction for a new campaign. We value our clients and believe in building meaningful and happy working relationships.


Team

We build our team to suit the specific needs of your project. Depending on the scale and deliverables of each work, you can expect any of the following professionals to be on your design team:

Creative Director
Designer
Copywriter
Strategist
UX Designer
Web Designer
Packaging Specialist
Illustrator
Photographer


Investment

To calculate your project investment, we look at the challenges, opportunities and deliverables of your project to make an individual fee proposal.

The following formula shows how this might be worked out:
(Hourly rate x No. Hours for work) + Value + Experience = Investment

Our rate reflects the value of agency experience, strategic thinking, technical skill and intelligently communicated design we bring to elevate your project.


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